Safer Sex Campaign

Sex, health, wellness, pleasure

This campaign consists of a few clear rules (protect yourself, do not exchange fluids, listen to possible symptoms / problems and do not underestimate them, run an HIV test on a regular basis) and a great slogan: share the pleasure, do not share fluids.
The Safer Sex campaign is promoted by Cassero and MIT. We curated the graphic design of all the paper materials, the redesign of the website and the concept of the video along with Marta Bencich, who created the motion graphics. For the music we involved Marzia Stano, whom we thank.